Verizon IndyCar

At the historic 100th Running of the Indy 500—the nation’s largest sporting event by attendance—we teamed up with R/GA to make “the greatest spectacle in racing” even better on Verizon by offering customers a chance to score #InsideIndy tickets to watch the race from the iconic Panasonic Pagoda and the first-ever live 360° VR viewing experience.

Setup in a tent in the middle of an active race track, this was easily the loudest photoshoots I've gotten the opportunity to do.

Collaborators:

Sam Resta + Noah Sacksteder